The winter season is always full of happy days, but your hair might not agree with this. Cold, sometimes dry air unfortunately can aggravate the condition of your hair, especially if you like to rock it 24/7 without putting your hat on (yes, it is not only to keep you warm but also to protect your hair). Luckily, one can nowadays find many therapies for damaged hair, and the main players are keratin treatment and hair botox. The real question is which one is better? We hope you will be able to decide for yourself by the end of the article.


Keratin is a protein that exists naturally in your hair. This therapy has been popular for about seven years now and throughout these years it has improved quite a lot. In its beginning, it includes formaldehyde which is why this treatment is a strong NO for pregnant and breastfeeding women. Currently there is a big variety of brands that provide keratin treatment, which allows women to choose different options, including the level of chemical composition and wide price range.

What does it do?

The first and main objective of keratin treatment is to improve the structure of damaged hair, make it easier to style (without using hot air or flat iron), bring shine and less fizz. Unfortunately, if you want this popular “keratin straightening magic” you should pick the brand which uses formaldehyde or glyoxylic acid, because keratin itself is not a straightening agent. However, do not be afraid of this strange chemical term, although it is not good for your health, the dosage you breathe in during the procedure is not dramatic and if you are okay with strong smells and ready to tear up for a couple of hours – you may try it (although it is important for you to check that the room where the treatment is going to take place has a proper air-ventilation system).

How is the treatment carried out?

First, hair is washed with special shampoo and no conditioner. Then, there is a blow-dry with cold air until approximately 80% of your hair is dry. After this, the product is applied from the top to the bottom of the head and the hair is getting combed. When that part is done, the client has to wait for about 15-20 minutes for it to process. After, the product is actually being blow-dried into the hair. The next step is the longest and this is when the strong smell occurs, from the vapors of the product. The hair is divided in four parts, each part in small sections of about 1 to 2 cm. Using the ceramic flat iron preheated for at least 240 degrees C, each section is worked from the root 7-8 times, until no visible product left. Continuing this, the hair is washed with a special serum to lock the treatment in and remove the excess product.

Please, note, that if you choose the cheaper product, you might be asked not to wash hair for 3 days, so speak with your master before doing the treatment, in order to be prepared.

How long does it last?

The visible result is present for about 4-5 months, but this depends on the product and original hair condition.


The hair botox procedure does not actually contain the ingredient of botulinum toxin, which is the main ingredient of botox. Instead, its name is based on how the product works. Just like botox works by relaxing the muscles and smoothing skin, “Hair Botox” works by filling in individual fibers of hair to help give it fullness and make it smooth.

What does it do?

The main goal of this treatment is to recover the original hair structure. Not to be confused, this procedure does not straighten curly hair. It makes hair soft and silky, and looking healthy. The therapy also nourishes the scalp and helps fight dandruff and hair loss.

How is the treatment carried out?

Similar to keratin therapy, the first step is to wash the hair with a special clarifying shampoo and without any conditioner. Subsequently, the hair is blow-dried with cold-medium heat until 80% of hair is dry. Then the hair is divided in four parts, and a mixture is applied and combed through the hair. Once all the hair is covered with the product, the treatment is left for 45 minutes (time may vary depending on hair texture). When the time is up, it is blow-dried with hot air or using a thermal cap which helps the product to get deeper. Some stylists prefer to rinse hair before the last step and some just move right to it. So, at the final phase the hair is blow-dried with the brush and then straightened with preheated to 230 degrees C flat-iron to seal the treatment. The temperature is somewhat less for bleached hair.

How long does it last?

Even though the result is visible immediately after the procedure, it lasts less than keratin treatment, for about 1-2 months.

Which is better?

Overall, if you are seeking a solution for curly, fizzy hair, we suggest choosing keratin treatment, as it provides a straightening result in addition to split ends reduction. On the other hand, if you are happy with the original structure of your hair but it looks unhealthy, lacks shine, then you should try hair botox, which is basically a “deep conditioning” procedure, to make hair softer and more elastic.

P.S. Before applying any product on your hair, please make sure to test it for any possible allergic reactions.

Have you tried keratin or hair botox treatments? Let us know in the comments section below.

This guest post was written by Natasha Naumenko, beauty and fashion editor at Ellwed Magazine.